Cosmetics and skincare are among the fastest-growing industries in Pakistan. With increasing demand from women, men, and young audiences, reselling cosmetics can be a profitable business idea in 2025.
Why Cosmetics Reselling Works in Pakistan
- High demand for affordable beauty products.
- Repeat customers (monthly purchases).
- Small investment startup option.
Popular Products to Resell
- Makeup (lipsticks, foundations, mascaras).
- Skincare (moisturizers, face serums, sunscreens).
- Haircare (shampoos, hair oils, styling gels).
- Fragrances & body sprays.
Where to Source Cosmetics
- Wholesale markets in Lahore (Shah Alam), Karachi (Tariq Road, Saddar).
- Direct import from UAE or China.
- Online suppliers like Daraz wholesale, Alibaba.
Marketing Tips
- Instagram reels and TikTok product demos.
- Collaborate with beauty bloggers.
- Offer combo deals and discounts.
Profit Margin
Average profit ranges from 25% to 50% depending on brand and sourcing.
👉 If you want a low-investment, high-demand business in 2025, cosmetics reselling is a smart choice.